Nominet, the people who control UK internet domains, plan to launch a new shorter “.UK” domain extension. The new shorter extension will read as “example.uk” as an alternative to the existing “CO.UK” extension.
So should you grab yours?
It’s still early days but here’s the information you need.
When do .UK domains launch?
Nominet have said the new domains are to launch in “summer 2014”
How much will .UK domains cost?
We think they’ll be about the same as .CO.UK, .ORG.UK and .ME.UK domain names. Around £6.00 for two years?
What happens to my existing .CO.UK domain?
Don’t worry – they stay the same and will continue to operate as normal.
I already own a .CO.UK domain. Am I entitled to the equivalent .UK one?
Yes. That’s the good news. Existing UK domain owners will be offered the “.UK” version of their existing domain name before anybody else. Apparently you have first option on your .UK domain for 5 years.
Should I switch?
It would be silly to drop your old domain and replace it with the new one – but grabbing the new one would be a way to future proof yourself.
BUT – will .UK domains be as rare and unpopular as some of the other ones that were meant to revolutionise domain naming? Quite possibly.
If I’m launching a new site should I go with .UK and ignore .CO.UK?
No – it’s probably best to get both. You can publicise the .UK one, and have the .CO.UK one redirect visitors to the .UK one. That way, people who misheard or guessed your address will still reach you.
Watch this space…