Social Media Engagement is the holy grail for many. But wouldn’t you rather sell people something? Shouldn’t you be focused on sales rather than engagement? Don’t get me wrong, social media engagement can be very important for certain businesses – as a means-to-an-end. The radio stations I work with want to cultivate listener loyalty. Loyalty [...]
Social Media Engagement? Wouldn’t you rather sell something?
20 Social Media Marketing tips for your Events

Planning an event? Social media can transform the way you promote and organise your event. New techniques can be applied to all kinds of events; community get-togethers, conferences, training events, parties and charity fund-raisers. These ideas don’t just promote your event, they boost your overall Social Media Marketing. You can use your website, Facebook, Twitter, [...]
Google+ Your World. First Impressions

Google Plus Your World has caused something of a storm with search engine specialists, regulators, privacy campaigners, etc.. although there are plenty of other people who aren’t bothered and some even quite like it. Only available on Google.com at the moment, it mixes results from Google’s own social network Google+ with the results we always [...]
New Google+ tool only annoying US so far

Google Plus Your World – the new integration of Google+ contents into search results is only available Google.com. I feel I ought to get annoyed about this – like a lot of other people are (Twitter, The FTC, searchengineland, Lifehacker etc.) But I only this week noticed how much harder Google make it to use [...]
Google+ Pages – Create Tiled images

Make your Google+ Page more eye-catching Okay – quite a few people have been tarting up their Google+ profiles by adding a set of 5 tiles images which appear to form a single image. Now you can do this with business Google+ Pages Want to make your own? I’ve uploaded a video tutorial to YouTube [...]
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