Your sales funnel is upside down

Sales Funnel - the right way up

I recently mentioned sales funnels (in this┬ápost). You may not have realised it, but your funnel’s the wrong way up. This is a minor point, but if you’re going to use metaphorical images to aid understanding, get your funnel the right way up. Most people in sales and marketing talk about their Sales Funnel. At […]

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